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Experiential Design >> User Experience >> User Interface >> Graphic Design >> Advertising >>

Happy Pantry

Packaging Design

Overview

Develop a visually appealing and functional packaging system for a private label brand that captures the attention of grocery shoppers, communicates quality and value, and fosters brand loyalty by encouraging repeat purchases.

Branding

Adobe Illustrator

Adobe Photoshop

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Branding

After numerous sketches and revisions, this final logo design balances simplicity with playfulness to stand out from competitors. The chosen typography offers a clean, delicate appeal that complements the overall look. A carefully refined color scheme allows for flexible adaptation across items by adjusting lightness and darkness, ensuring each piece feels unique yet cohesive.

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